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} #content-page .post .post-entry .comments ol li cite a { color: #000000; text-decoration: none; } #content-page .post .post-entry .comments ol li cite a:hover { text-decoration: underline; } #content-page .post .post-entry .comments ol li .commentmetadata a { color: #000000; text-decoration: none; } #content-page .post .post-entry .comments ol li .commentmetadata a:hover { text-decoration: underline; } #content-page .post .post-entry #commentform { font: normal 11px/18px Century Gothic; color: #FFFFFF; width: 450px; padding-left: 15px; margin: 0; } #content-page .post .post-entry #commentform a { color: #000000; text-decoration: none; } #content-page .post .post-entry #commentform a:hover { text-decoration: underline; } /* Main - Content - Navigation */ #content-page .navigation { font: bold 12px/25px Century Gothic; color: #000000; width: 495px; height: 25px; float: left; margin-bottom: 25px; } #content-page .navigation a { color: #000000; text-decoration: none; } #content-page .navigation a:hover { text-decoration: underline; 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Müşteri satın alma modunda değilse, satın alma moduna geçtiği aradaki zamana ben PaZaRLaMaCa olarak anlam yükledim...Sedat YILDIZ...

Pazarlama Notları, PaZarLaMaca, Sedat YILDIZ, PaZaRLaMa, PaZaRLaMaCı

SMS-ile-Pazar-Arastirmasi-Nasil-Yapilir?

SMS İle Pazar Araştırması Nasıl Yapılır?

 
Mevcut pazar araştırma teknikleri pahalı ve zaman alıcıyken daha çabuk ve ucuz yöntemlerle müşteri veritabanı güncellenebilir. Bilgilendirme amaçlı, düşük maliyeti sayesinde kurum ve kuruluşlar SMS ile geniş kitlelere çok hızlı bir biçimde ulaşarak bilgilendirme, hatırlatma, kutlama vs. mesajlarını gönderebilirler.

SMS ile pazarlama aktivitelerine örnekler:

*
Yeni bir ürünün veya hizmetin tanıtımının yapılması

*
Promosyon ve indirim dönemlerinin duyurulması

*
Son dakika fırsatlarının bildirilmesi

*
Mobil kuponların, biletlerin ulaştırılması

*
SMS ile oyunlar düzenlenmesi

* Ödüllü araştırmaların, anketlerin gönderilmesi ve yanıtların toplanması.



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